She Built This Podcast
How We Sell Matters:
Keys to Ethical Marketing
As business owners and entrepreneurs, we have the unique opportunity to help break the cycle of consumerism and level the playing field.
We can choose NOT to engage in marketing scare tactics and psychological manipulation. We can empower, inform, and provide respect to our customers and clients by choosing a better path.
This week, I had the opportunity to join Emily Aborn, Leader and Founder of She Built This and host of the She Built This podcast to discuss how we can break the cycle by changing the way we sell. It starts with educating ourselves and engaging in a different way.
In our conversation, we get into:
What brought me to do the work I do and how I infuse my work with my branding clients as well
What leadership means to me
The three parts of The Ethical Move pledge and how we can apply them to our businesses starting TODAY
How her 300-day habit practice changed her life
And more!
>> There is no transcription of this episode on the She Built This Podcast page, so I’ve requested their raw transcription and placed it on my own Notion page. Please contact me if you’re having issues accessing it.
